YouTube Shorts product manager Todd Sherman talked about the platform’s recommendation algorithm in a video. The video was created to answer questions from content creators who wanted to know if there was any difference between the Shorts algorithm and the regular algorithm, as well as tips on how to improve the interaction.

YouTubePhoto: freepik.com

In the video, Sherman explained that the main difference between the two algorithmic systems is the pool of recommended content. Essentially, Shorts recommends a much wider variety of clips than the classic algorithm, and that’s because users don’t know which clip they’ll be watching as they scroll through the feed. As such, the regular YouTube section is much more personalized, as recommendations are made based on the clips that users choose to watch.

Read more at Mediastandard.ro

The article is supported by Mediastandard.ro