Netflix has announced for the first time that one of its original films will be released in theaters before premiering on the streaming platform, with The Glass Onion: Knives Mystery also one of CNN’s most anticipated feature films. and CNBC to announce.

glass onionsequel to the movie Knives away Released in 2019, in which we will again see the British actor Daniel Craig, will be released in the 3 largest cinema chains in the US – AMC, Regal and Cinemark.

The film will play for a week in 600 theaters in the United States from November 23 to 29, and will be released on Netflix worldwide on December 23.

The news is made all the more notable given the US streaming company’s strained relationship in the past with major cinema chains, when they rejected Netflix originals because they generally couldn’t reach a consensus on the time period during which they should be exclusively broadcast. on the big screen.

In France last year, movie theaters put up a united front after Netflix announced it wanted to stream its films in the country’s cinema chains, with French directors melodramatically saying such viewing would be “suicide” for audiences.

“We’re excited to give fans an exclusive preview of Rian’s incredible film,” says Scott Staber, director of global films for Netflix, referring to the feature film directed and written by American director Rian Johnson.

Stuber also cited stellar reviews glass onion received from critics after screening at the Toronto International Film Festival, stating that “given the hype surrounding the premiere, we hope fans will enjoy this cinematic event before it debuts on Netflix in December.”

Netflix is ​​expecting huge success from The Glass Onion, the second Knives Out film.

In this case, Stuber is more than just a man trying to sell his wares, his second film Knives Out received a 91% from critics on Rotten Tomatoes and an 81 out of 100 on Metacritic.

Rian Johnson also expressed his admiration for Netflix choosing to partner with AMC, Regal and Cinemark to release his film in theaters, saying that films such as Knives away “are designed to keep audiences on the edge of their seats and I can’t wait to feel the energy of the crowd as they watch glass onion“.

It’s also interesting that this move comes after Netflix released a bonus episode for Sandmanits latest star-studded series at the time, another first for the US streaming giant and a sign it is considering other marketing strategies after declining subscribers this year.

The first Knives Out movie, released 3 years ago, was an unexpected huge success with critics, currently holding a 97% approval rating on Rotten Tomatoes (92% from fans) and 82 out of 100 on Metacritic (77 out of 100 from fans). reviews).

The film was also a major commercial success, grossing over $311 million on a budget of just $40 million. Of course, it should be taken into account that the costs of promoting the film were also added to this.

What’s certain is that Netflix saw the success of Knives Out so much that it paid no less than $450 million for the copyright to the sequel last March.

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