
Invited to Digital Lead, Andrea Roshka, creator of The Vast & The Curious, shows how she sees the creation of stories in a context where the topic of content marketing is particularly relevant today, and what common traits she found in the entrepreneurs of some of the biggest companies in Romania, such like Dedeman, Mobexpert, Bitdfender, etc.
Read and watch the video on StartupCafe.ro.
Watch other episodes of Digital Lead
-
Digital Lead #10 Digital Lead: GDPR for e-commerce, what online stores need to know to respect data security and privacy
-
Digital Lead #9 BT Stup already has 5,000 members signed up in the first few months. Entrepreneurs want business consulting and European funds.
-
Digital Lead #8 From the first pair of shoes created for mom to over 50 stores in Romania. Entrepreneur Aurel Bobu tells the story of Marelbo.
-
Digital Lead #7 We are preparing to expand to 90 cities in Romania in 2023, Justinian Belhir, General Manager of Glovo Romania and Moldova
-
Digital Lead #6 Every year we have a shortage of 15,000-20,000 IT specialists. The best universities produce a maximum of 9,000 graduates per year
-
Digital Lead #5 How asteroid B612 changed children’s appetite for reading
-
Digital Lead #4 Alex Victoriu, TikTok Central Europe: what Romanians are watching and how advertising on the platform has grown
-
Digital Lead #3 Aleksandru Mykhaylchuk, Vice President of UiPath: We have more than 10,000 customers worldwide. What UiPath bots do for them.
-
Digital Lead #2 Bohdan Aksinia, director of eMAG Ventures in Digital Lead: 500,000 euros invested in a telemedicine program. How Sameday and Tazz have grown over the years
-
Digital Lead #1 Elizabeth Moraru, Google Romania, Digital Lead: 110 Romanian YouTube channels have more than 1 million subscribers, 20% more than the previous year
Digital Lead aims to discuss the main trends of the digital environment with digital professionals from leading companies and entrepreneurs who are growing their business with online tools.
The video format is presented by Mădălina Stănescu, consultant, online marketing trainer with over 14 years of experience and founder of the marketing agency Optimized Performance Marketing, and is co-produced with Startupcafe.ro and HotNews.ro.
Source: Hot News

Lori Barajas is an accomplished journalist, known for her insightful and thought-provoking writing on economy. She currently works as a writer at 247 news reel. With a passion for understanding the economy, Lori’s writing delves deep into the financial issues that matter most, providing readers with a unique perspective on current events.