It might make you smile, but a decision made by the manufacturer a few years ago has caused a challenge a real excitement among employees volkswagen, and even beyond it, in the rest of the country. Even Gerard Schroeder, then Chancellor of Germany, intervened. In the name of the “sustainable” approach that the brand wanted to apply at all levels of its activity, it was decided to offer healthier food in the canteens. In other words, more vegan. Then goodbye, meat currywurst, hello purely vegetable sausage.
original part
Originating in post-World War II Berlin, this sausage, eaten with curry sauce and powder or with curry ketchup, however a real institution. Even later, it became the prototype of fast food throughout the country. About 800 million are consumed in Germany every year. In 1973, Volkswagen began offering it in its canteens. Better: the industrial giant has its own butcher! The latter produces currywursts that its employees like and which are also sold in supermarkets in Lower Saxony. For the record, note that before deleting from the menu the brand produced about 6.8 million sausages per year, or more… than a car. Therefore, it is so “in the moral” of the brand that the latter one day gives it a link similar to its spare parts. Among the brake pads and door handles currywurst has the link ” Volkswagen Originalteil (original VW part) 199 398 500 A “.
Sausage 1 – with good intentions 0
Of course, Volkswagen has not completely abandoned the profitable market. Although VW curryworst was no longer sold in canteens, it was produced and sold commercially. Finally, criticism and protests of the manufacturer’s employees prevailed over “good intentions”. The traditional sausage is making a comeback in all restaurants of German VW plants. But there is no question of bullying those who refuse to eat products of animal origin. Meat sausage and its vegan alternative, apparently, live in kindness on store shelves. And to date, there are no reports of a fight (with sausage) between meat and vegans.
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Source: Auto Plus
Robert is an experienced journalist who has been covering the automobile industry for over a decade. He has a deep understanding of the latest technologies and trends in the industry and is known for his thorough and in-depth reporting.