By 2026, the Volkswagen range will be reduced, both by the number of models and by the variety of decoration“diet for weight loss” designed to optimize and improve production efficiency, improve product quality and, above all, increase profits.

Here are some of the actions announced by Volkswagen’s Board of Directors, which launched the Acceleration Forward | Road up to 6.5″. The stated objective of this ambitious restructuring operation, which will commence from October 2023,stably achieve profitability of 6.5%, “save investments in technology and future jobs”.

For this, the brand plans to increase its profits by approximately 10 billion euros in 2026. We will remind, in 2022, Volkswagen’s profit amounted to 2.6 billion euros, and the return on sales reached 2.6%.

An ambitious but achievable goal

During the presentation of the strategy, Thomas Schaefer, CEO of Volkswagen, said: “This program is the number one priority for the entire board of directors. We need to reinvigorate the Volkswagen brand and position it firmly for future growth. We must achieve a stable sales figure for the Volkswagen brand at the level of 6.5%. Achieving this goal by 2026 is very ambitious, but achievable if we work together. »

“This will allow us to save jobs, fund our future from our own resources and continue to invest in new vehicles and technology, modernizing our factories and training our staff. We need to leverage synergies and become more efficient, faster and more efficient across all parts of the company.”

Savings at all levels

in addition “reducing the complexity and amount of decoration and equipment”Key to the success of this new strategy.

Thomas Schaefer also gave several examples of actions that must be taken to achieve the goals of the Acceleration Forward | Road to 6.5″, making you want to focus on the models “amount”eliminating models “low volume”such as the Arteon or the Volkswagen T-Roc convertible.

Volkswagen will rely even more than before on group synergy. Cars will be based on common platforms and manufactured at multi-brand plants. Small electric cars will be produced by Seat and Cupra, and the new Volkswagen Passat will be developed and produced together with the new Skoda Superb.