The Greek continues to conquer the European “first-born”. short term rental marketas can be seen from the booking data, the demand from foreigners as well as Greek visitors is particularly high.

According to the latest monthly survey AirDNA for the European short-term rental market during the 12 months ending at the end of April of this year (i.e. the period from April 2022 to April 2023), Greece recorded the largest increase in average occupancy among the rest of Europe.

In particular, according to available data, average occupancy increased by 9.2% compared to last year and formed at the level of 52.3% in April of this year (949.7 thousand overnight stays). It has to do with the balance between supply and demand. As AirDNA analysis shows, demand over the past year increased by 31.7%while housing supply increased by only 13.2% over the same period (104,000 rooms nationwide).

Accordingly, the average price per night has increased by 16.6% compared to last year and now stands at 186.45 euros. This is a particularly significant amount, which demonstrates, on the one hand, the balance that has been established between the demand and supply of housing, as well as the fact that after the pandemic, the quality and characteristics of the housing offered have improved dramatically, with the result that prices also reflect this change. The repossession of many properties by individual private owners/hosts after the pandemic has today begun to be replaced by properties managed by real estate professionals or investors who have turned the related activity into their main occupation and significantly upgraded their properties. and invest in new housing markets.

The assessment of the course of the summer tourist season this year for short-term rentals is also very positive. According to AirDNA, among 20 European countries for the period May-October, Greece recorded annual growth 42%based on bookings made to date.

This is the third best indicator on a pan-European scale and the best among the rest of the southern European countries, because. after Greece, the largest growth of 63% was recorded by the Polish marketfollowed by Austria with a 48% increase.

However, as reported by AirDNA this year two months September-October expected to be many more powerful compared to previous years. In 16 out of 20 countries in Europe, demand for September this year is 50% higher (based on orders placed) compared to last year, while a similar trend has begun to take shape for October. This is due to the fact that more and more visitors want to avoid the very large crowds seen, especially during the period of July and August, in the most popular tourist destinations.

In April, a pan-European trend, also due to the Easter holidays, led to a significant increase in overnight stays by 26% year-on-year. At the same time, the average price per night increased by 16.4%, while the supply of housing increased by 14.9% compared to last year, as well as by 3.9% compared to April 2019. Thus, in Europe as a whole average occupancy increased by 4.2%and affordable housing income growth (RevPAR) increased by 21.3%.