It has been more than two weeks since, on Wednesday, January 11, her administration New starin a special event following the completion of the merger with Windhas officially announced its new programs with prices ranging from €13 to €33 for unlimited contracts.

Because of these low prices, there were many who did not take into account the beginning of a price war in the Greek telecommunications market.

However, the remaining two providers with the largest market share, space and Vodafonehave not participated, at least not yet, in bidding for cheaper packages.

This is not so much due to the fact that Nova’s tempting fees are only for existing connections. fiber optic network, which is limited in scale until its expansion to at least 500,000 households and businesses is completed. But mostly, according to analysts, this is due to inflationary pressure, which, combined with the continuous decline in fees in recent years, is working to the detriment of profitability. The estimated cost of one GB was 0.84 euros in the first half of 2022, while in 2015 it cost 8 euros, according to data National Telecommunications and Postal Commission (EETT). It is no coincidence that Haris Brumidis, managing director of Vodafone Hellas, raised an issue at a press conference in the middle of last month that is of great concern to the financial management of providers in Greece and abroad. The industry is facing the effects of rising energy costs, inflation and rising labor costs, which could push prices up. Proof of what he said? Recently, telecom operators around the world have been raising tariffs.

Recently, telecommunications providers around the world have been raising tariffs.

AT Czech RepublicVodafone, the third largest player with 4 million users, on Wednesday, January 25, announced that from February 26 mobile contract prices “grows slightly and prices for unlimited packages are still the lowest on the market.” The increase in prices for mobile subscribers of the Czech Republic Vodafone will be 9%, about the same amount has been – since 2022 – for users of the services of two other major players in the country (T-Mobile, OT).

AT Portugalthe three largest telecommunications companies (MEO, NOS, Vodafone) are going to raise prices in the next two months to 12 euros for some packages.

AT United Kingdom, providers are expecting a 14% price increase “because they are facing very high inflation,” Philip Janssen, chief executive of the BT group (formerly British Telecom), said. In Australia, Vodafone “due to inflation and rising costs” raised its cheapest prepaid plan (offering unlimited voice and text messages and up to 40GB) to $45 from $40, while in the US AT&T and Verizon raised their prices in 2022 prices. Given these facts, the emergence of a price war in Greek telecommunications seems to be of limited scope, or at least constitutes a “Greek exception”.