For 30 years, Romania seems to have fallen into the “convolutions of concrete”. The formulation used by Ion Iliescu in 1996 became not only emblematic of the art of wooden language, but also proved prophetic, at least from one point of view: economic measures that often turned out to be mistakes.

Immersed in the drunkenness of words and written in gibberish by most of the politicians who eventually ran the country, the problem was not so much the words. But the fact that sometimes words were followed by deeds, which affected the economic development of the country.

What catastrophic economic measures did Romanian politicians take, and what were good but lost in the noise of words and decisions devoid of meaning and content? “Panorama” sought answers from several experts in order to see the picture of Romania over the last 30 years at a macro level.

To sell (yourself) requires marketing. Is the “Garden of the Virgin” discount enough?

The cliché that advertising is the soul of commerce is not just a word in the wind. Over the past 30 years, looking not at the major Western economic powers, but at our former colleagues from the communist bloc, one thing stands out: Romania did not know how to advertise itself, sell itself to the world, and then when it did, it did poorly, even harmful – both image-wise and business-wise, in the case of large-scale privatization.

Read in full at Panorama.ro