Technologies, cloud solutions and artificial intelligence solutions are changing the economy and contributing to the accelerated development of society through the innovation and progress they generate. In turn, organizations are looking for solutions to achieve better productivity, increased profitability and a high level of competitiveness without increasing costs.

This year’s edition Microsoft Envision Romaniathe company’s premier local business event, will focus on how innovation and technology are reimagining how organizations grow in a world based on hyper-connectivity, automation and the advancement of artificial intelligence.

The event will be held by March 29, in the Palace of Parliament, and will bring together hundreds of IT professionals and business leaders from Romania, as well as representatives of some of the most agile local startups. Together with Microsoft representatives, they will participate in discussions about the opportunities created by technology and the integration of innovations, as well as their impact on the development of the business environment and the public sector.

The event will open in Bohdan Putinica, CEO of Microsoft Romaniawhich will address how organizations can accelerate digitization and maximize the impact of technology investments. Michelle Simmons, General Manager, CEE Multinational, Microsoft Corporationwill touch on the themes of sustainability, cost effectiveness and organizational development even in times of change and challenges.

The event will continue with a discussion of the role and impact of artificial intelligence on the development of companies, as well as Adam Goldberg, Azure OpenAI Support Lead, GTM team at OpenAIwill show how business can be developed using large-scale natural language algorithms developed by OpenAI.

The process of digital transformation is complex, and for it to be successful, organizations need not only resources, but also knowledge and expertise to manage the process properly. This is the context in which, over the years, Microsoft has established partnerships with small and large companies in Romania, operating in various fields, and supporting digitization.

We will attend several presentations by representatives of companies such as BCSR, Regina Maria, Prof or cargo, who will talk about their digital journeys, the challenges they faced, the solutions they looked at to solve them. They will mainly present the opportunities that digitization has opened up for them and the impact of these solutions on their business.

The first part of the day will be completed by a presentation in Florin Popa, B2B Director of Orange Romania, who will continue communication with other representatives of the business environment. Also this year, the company is the main partner of the Microsoft Envision Romania event.

In order to present as clearly as possible the progress made by organizations in the government environment in terms of digitization, as well as to highlight the importance of cyber security in a highly digitalized world, the stage of the event will also be Sebastian Bourduya, Minister of Research, Innovation and Digitizationas well as Anton Rog, director of the National Cyber ​​Center.

In addition, the event will have an area and stage exclusively for partners, where attendees can listen to presentations and case studies to better understand how they can realize the benefits of digitization. At the same time, Microsoft experts and their guests will also highlight the reasons why it is important to accelerate digital transformation and strengthen cybersecurity among organizations around the world, and especially in government agencies.

The event will take place in a physical format, participation is free, and the registration form and full program are available here.

Article supported by Microsoft