A huge pink diamond, a very rare stone, will be auctioned in Geneva in November, where it could sell for $35 million, Christie’s announced on Monday, France Presse reported, citing Agerpres.

The 18-carat gem is the largest pear-shaped pink diamond of this quality ever sold at auction, Christie’s added, owned by Artémis, the holding company of the French Pinot family.

The value of the diamond, which will be auctioned for the first time on November 8, was estimated at 25-35 million dollars.

It was mounted on a ring and surrounded on both sides by a large white diamond. The diamond is 18.18 carats, which is considered lucky in Asia, according to Christie’s.

“Its auspicious weight of 18.18 carats (…) actually brings good luck to the new owner,” Christie’s expert Angela Bearden told AFP.

“This is a beautiful stone; it’s extremely rare to find a pink diamond, a bright pink diamond, of this size,” she said, adding that “I wouldn’t know where to find another.”

What other pink diamonds were sold

The “Fortune Pink” is the largest brilliant pink pear-shaped diamond sold at auction to date, but larger cushion-shaped diamonds have sold in the past.

In 2018, Christie’s sold a spectacular 18.96-carat pink diamond called the ‘Pink Heritage’ for more than 50 million Swiss francs, or $49.9 million at the time, a record price per carat for a stone of this color.

This diamond, discovered nearly a century ago in South Africa, was purchased by Harry Winston Inc., owned by the Swiss Swatch Group, who promptly renamed it the “Winston Pink Legacy.”

Last year, the largest deep pink diamond in the world “Raj Pink” weighing 37.3 carats, put up for auction by Sotheby’s, did not find a buyer. Its value was estimated at 30 million dollars.