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Lancia Certified: program for used cars News from Auto Plus in your smartphone News from Auto Plus in your inbox

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Lancia Certified: program for used cars News from Auto Plus in your smartphone News from Auto Plus in your inbox

Now part of the Stellantis group, Lancia begins its renaissance with “Lancia Certified” program. : a label that selects and certifies the brand’s used vehicles, initially debuting in Italy:

“Today’s launch of the Lancia Certified program marks another important milestone in the Lancia Renaissance, designed for all customers and fans of the brand who wish to own a certified pre-owned Lancia car with warranty”said Luca Napolitano, CEO of the Lancia brand: “This is an exclusive program that turns the used car buying experience into a true brand experience. Lancia Certified starts in Italy, but will later be extended to markets where Lancia will once again be present. »

Lancia certificate: used cars up to 7 years old and 150,000 km

This program is created to promote used Lancia cars from less than 7 years and less than 150,000 kmthrough a thorough and exclusive selection, control and guarantee process carried out by a team of specialists.

Each car is carefully exposed to the battery 120 controlsthen benefits from a guarantee which covers most spare parts damaged by mechanical or electrical breakdown, up to 24 months from the date of delivery of the vehicle, with unlimited mileage and no deductible. Lancia promises no maintenance costs for 15,000 km or one year, and during the warranty period the cars will use European roadside assistance 24/7.

Lancia also offers a series of personalized services to satisfy the wishes and requirements of all interested parties: not only will there be the possibility to test drive the car before the purchase, but also the offer “satisfied or refunded” will also give the opportunity to return the vehicle within 10 days from the moment of delivery, or exchange it for a vehicle of the same category.

The “Lancia Certified” program relies on the brand’s sales network to promote Lancia models with expertise in used car sales management techniques. The program is available in all Lancia car dealerships, where there will be exhibition area exclusive “Lancia Certified” for used cars.

Lancia Certified: coming soon to other markets

The “Lancia Certified” program is also available at a dedicated websitewhere customers can consult all available cars including a 360° overview of each of the models offered for sale. Interested customers can then contact the dealership to meet with dedicated staff in a designated area of ​​the dealership: walk up to the car and then test drive it in real life without committing to a purchase.

Initially launched in Italy, the program will soon be extended to all markets where Lancia will once again be present as part of its relaunch. A gradual rollout that will allow the brand’s international network to prepare for the launch of the new Lancia Ypsilon in June 2024.

These completely renewed points of sale will allow Lancia to welcome its customers in a more upscale space, in the purest and refined Italian style. The brand strives to maintain a high level of quality both online and at points of sale.

Author: Tran Kha
Source: Auto Plus

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