THE Super Cupthe final of American football championship whose final took place this Sunday, is event of all excesses. This one is unknown to us American-American competition unites some in front of the screens every year 100 million viewers. Uncle Sam’s annual reunion! 5000 euros instead, 1.4 billion swallowed chicken wingsAND 6.15 million euros for a 30-second commercialit’s huge!

As America watches the Super Bowl, the world holds its breath! THE advertising who parade during this event historically the most popular of the year. Different brands and Car manufacturers so I indulge myself to my heart’s content promote your latest products with great fanfare, and on a large scale.

Non-standard advertising

This year, the main participants were called Kia, General Motors, Jeep or OZP. Everyone took advantage many commercial breaks to show off your latest models or even introduce new products! Both sides did this for more than a minute or a minute and a half challenge of famous actors or film personalities to convey their message. with places that tell stories and represent the beautiful special effects, full of life and humor. In this way, Kia emphasized its own Telluride large SUV through the story of a father who went on an expedition to find his daughter’s nipple. We see it ride off-road, jump, slalom between jobs. Hilarious video to advertise Telluride’s 4X4 capabilities! On the side of the house General Motorswhich we partnered with Netflix to create having played actor Will Ferrell in several successful sagas. We see him in several familiar environments (The Walking Dead, The Squid Games) aboard electric Chevrolet or GMC models!

RAM, Fast and Furious and Transformers

At Jeep, we created commercials for the new hybrid models .It is a little less original than its competitors. For its part, RAM (which is also owned by Stellantis) has finally introduced the new RAM 1500 EV ! After Ford F-150 Lightning and Chevrolet Silverado EV, the third thief was waiting! It takes the silhouette of the current thermal memory, giving it new light signatures and hardware presented at the CES concept in Las Vegas! In addition to these purely promotional videos, two trailers were presented! Premiere Fast and Furious H, in which Vin Diesel drives his famous Dodge Charger. Another, in partnership with Porsche on the next Transformers ! Very well made videos for a very high budget! THE start the next Super Bowland with it and its unusual advertising, will be provided February 2024 !