Selling cars online has grown significantly in recent months in France and in Europe. For financial or practical reasons, motorists are increasingly tempted by offers. AND a trend confirmed by research conducted by Nielsen Media on behalf of AutoHero, the leader in online second-hand sales in Europe.

Online car sales, 1 in 2 French people are ready to make a purchase online

According to a study conducted by Nielsen media on behalf of AutoHero, 45% of French people who want to buy a used car are ready to do it online. A number that confirmsappetite of motorists for online sales of used items. This growing interest is due to several factors. The research shows that shoppers are now more naturally turning to online second-hand sales because they feel they can find better deals than at the dealership.

Other criteria put forward by the study, access to a a wider selection of vehicles and at any time. A practical aspect that arises more and more often from customers. In order to always satisfy customers, online second-hand sellers such as AutoHero, Reezocar, HeyCar or Cazoo adapt as much as possible to motorists’ requests. Thus, the offers are very well informed about the vehicle’s past, its maintenance and its defects (body or otherwise). The guarantees provided by online second-hand sellers attract more and more customers. And the number of offered services is growing. Free car test drive, money back guarantee, home delivery, insurance, maintenance. There are more and more online sellers commercial offers to reassure customers.

According to a study conducted by Nielsen, these services are becoming more and more attractive. 21% of potential buyers say they are interested in having a trial period in the contract AND 34% turn to online second-hand sales for home delivery. The transparency of online sellers is also appreciated.

According to David Mühlberger, French retail director of AutoHero, selling vehicles online allows buyers to benefit from full transparency at all stages of the purchase process and full access to all vehicle information. »

The best-selling brands in France on the second-hand market

While second-hand sales are attracting more and more French people, the second-hand market is going through a tough time. WITH sharp drop in sales last September. Despite this decline, French manufacturers remain the most sought-after buyers. Renault leads with a market share of 16.5%. The diamond brand is followed by Peugeot (15.5% of the market) and Citroën (9.8% of the market).

The manufacturer Dacia is in 11th place with a market share of 2.45%.

Among the best-selling models are Renault Clio, Peugeot 208, Peugeot 3008, Citroën C3 and Dacia Sandero.