Do you know “Art Cars”? This name is given cars that can be personalized in an artistic waytransform ordinary models into real works of art…

Not a young artistic technique

The origin of this phenomenon dates back to 1960-1970s in the USA, where artists often associated with the hippie movement began using cars as canvases to express their creativity. These unique creations have become a popular art form, merging the world of cars with the world of contemporary art. We remember, for example, Porsche 356 Janis JoplinJohn Lennon’s Rolls-Royce Phantom V, or Austin Meany by George Harrison ! The very essence of Art Cars lies in the idea of ​​going beyond the traditional boundaries of art, taking works outside the boundaries of galleries and museums, exhibiting them instead on the streets and in public places, what’s more, he’s on the move! These vehicles are distinguished by original aesthetics, often colored and decorated with complex patterns. Artists use different techniques to transform cars. Some choose acrylic paints, while others choose spraying techniques to create more complex effects. There are also those that include sculptural elements or recycled materials on the body, adding a more “plastic” dimension to his creations…

After Alpine, BMW and Porsche, it’s time for Smart!

We have previously presented you with several of them on Auto Plus. Alpine A110 “Metamorphosis”, the apocalyptic Lamborghini Huracan, colorful BMW Series 2 and M3 3.0 CSL or even the “tropical” Porsche Taycan. Today, the new Art Car comes to us from Smart. Because almost 25 years ago, Mercedes, in collaboration with the watch group Swatch, launched the smart Fortwo, a microcar named after the words Swatch Mercedes and Art. At the time, the idea was to offer cases with changeable colors on request. ago since 1998, lots of little colored or branded Smarts have merrily cruised through city traffic. Even though the new Smart SUV #1 has grown up and no longer resembles the original car, Smart Belgium wanted to reconnect with the brand’s DNA by reaching out to various artistic circles, including contemporary art and painting. It was clear at the briefing: reconnect with the original colorful and artistic concept of smart, bringing color and optimism. Artist Oli-B was not wrong, and now the electric crossover has different liveries referring to the fundamental elements of the Earth, which water, earth and sky.

A welcome ‘advertising move’ as Smart has increased the number of electric models in recent months to better compete with big rival Mini!

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