For several years, and recently after the last Paris Motor Show, more and more Chinese brands are trying their luck in Europe. This is for example the case of MG, which became a hit with its MG 4, as well as manufacturers such as Xpeng, Nio and BYD. But others plan to disembark a little later, which is not very pleasing to the European Union. The latter indeed perceives this invasion in a very negative light, although it will create too much competition for its local brands. Especially since it would be completely disloyal.

There is an exception to the end of sales of diesel cars in 2035, voted by the European Parliament: luxury cars (Ferrari, etc.). Of course, there are not many of them, so the emissions will be limited, but for the symbol and social justice, it will be necessary to return pic.twitter.com/6gPS9lc6ZE

— Audrey Garric (@audreygarric) June 9, 2022

Very low prices

In particular, very low prices, even a little overpriced for the tastes of Brussels. So, President of the European Commission has launched an investigation in this regard, which will also target the activities of certain European brands in China. Asian producers really show unbeatable prices that leave investigators and commissioners speechless. One of them, Didier Reyndersrecently spoke to BFM Business on the subject, and he admits he’s a little lost at how these manufacturers set their prices.

A huge deal

In fact, he explains that “ we get prices we don’t quite understand how they can be composeddepending on changes in wages and prices of raw materials that are also used in China. There are a lot of European investors in China, so we still have a pretty good understanding of the market. Including in the automotive sector“. It remains to be seen what this investigation will yield!

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