
Record travel revenue United States but also a new record of arrivals Americans show the first figures for 2023. Shortly before it starts summer seasonGreece has become the seventh most popular international destination for Americans planning to travel in the near future.
The relevant data comes from research by Allianz Partners which tracks tourism activity through the insurance policies it covers and other databases. Annual review Top 10 European Destinations Allianz Partners found that there will be a 55% increase in travel to Europe this summer compared to 2022, with London as the top destination. About 80% of Americans travel to Europe for about seven days, and 11% are planning eight-day trips. The top ten destination cities are, in order from first to last: London, Paris, Dublin, Rome, Reykjavik, Edinburgh, Athens, Amsterdam, Lisbon and Milan.
Among the main destinations are Greece in a number of large, transatlantic and other remote markets.
Athens is a key destination for Americans, from where they either travel to the islands, go on a cruise, or simply stay there. According to the Bank of Greece, 2022 set a record for U.S. travel receipts of more than 1.2 billion euros, with 1.08 million traveler arrivals. The largest number of American visitors was recorded in 2019 with 1.09 million.
At the same time, Greece continues to rank among the best destinations not only in the US, but also in a number of major, transatlantic and other distant markets: according to the European Tourism Commission Long Haul Barometer, Greece is among the top ten destinations. preference for travel to the US, Canadian, Australian, Brazilian and Japanese markets. Specifically, in the US, it is in 7th place, as seen in the above Allianz Partners data, 6th in Japan, 4th in Canada, 7th in Brazil, and 5th. in Australia. According to the long-haul travel barometer, mainly Americans and Canadians, but also Australians and Brazilians, as well as the Chinese, are showing a particularly increased desire for long-haul travel this year, with 60% of respondents in particular saying that they intend to make such a trip, with Europe to be at the top of their preferences.
According to another survey, also conducted by the European Tourism Commission, but according to the preferences of European travelers, Greece is in 4th place in the list of the top 10 European destinations that Europeans want to visit this season. But it is still far from the top three countries, which in order are France, Spain and Italy.
Source: Kathimerini

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