Microsoft has unveiled an improved version of its own Bing search engine that includes ChatGPT-style artificial intelligence capabilities. He even announced that Bing will include OpenAI technology (the so-called “Prometheus” model), which is even more complex than ChatGPT.

The American giant has invested billions of dollars in the also American company OpenAI, the creator of ChatGPT, and is now starting to exploit the corresponding “smart” technology of the so-called creative artificial intelligence, which can give ready-made answers in text form. . This is another major problem for Google, the perennial leader of the world’s search engines, as the advent of ChatGPT has sparked new “giant” competition.

Tellingly, Microsoft CEO Satya Nadella said “the race starts today” as his company finally saw an opportunity to challenge Google in an area where search engines would offer more than today – primarily “human” responses to queries. users. After years of being in the shadow of Google, at least in search engines and browsers, the creator of Windows looks to have the upper hand again.

Technology will change every category of software

Nadella said that creative and interactive AI will change the nature of online search, and more (as the ChatGPT experience has shown), and calculated that “this technology will change almost every category of software we know.”

Smart Bing will now not only provide links to websites, but also provide more detailed and clear answers by synthesizing content from various online sources. Users will also be able to chat with her to better clarify what they want to know. The new Bing will be available immediately for desktops but with a limited number of searches per user, while it will be available on mobile devices such as smartphones in a few weeks.

At the same time, Microsoft Teams will now offer the ability to integrate ChatGPT, while something similar will be done with the Windows Edge browser, as well as services that Microsoft provides in the “cloud”, as well as other products. for the BBC and Reuters.

Google is gearing up to take on the challenge and has already announced the Bard AI chatbot as the answer to ChatGPT and now to Bing. It is expected that it will appear in a few weeks after the completion of the test. At the same time, its search engine will also include more “intelligent” technologies. For Google, it’s a matter of life and death in terms of its future, as Microsoft appears determined to dominate the AI ​​space this time around.

Source: RES-IPE