As part of its Nissan Ambition 2030 plan, Nissan has just unveiled its marketing roadmap mobility services based on autonomous driving.
Make daily travel easier for Japanese users
The Japanese manufacturer aims to promote mobility by solving the problems of local government transport services in Japan: in fact, the country is currently experiencing several difficulties, such as a lack of drivers, which is one of the consequences of an aging population. ago Nissan wants to offer new services to facilitate the daily movement of users in Japan.
Since 2017, Nissan has been experimenting with several commercial models mobility services around the world, in Japan, as well as in other countries abroad. Indeed, as of 2021, Namie Smart Mobility, a driver-driven mobility service, has been operating in the Minato Mirai region of Yokohama and the city of Namie in Fukushima Prefecture.
But Nissan also tested autonomous mobility outside of Japan, such as in London and other parts of the United Kingdom, with the support of the British government. Leafs with autonomous driving capabilities were tested in real conditions on the streets of London as part of the ServCity project.
Nissan: autonomous mobility and transport services until 2027
With this diverse experience, Nissan plans offering autonomous mobility services in Japan in 2027, in cooperation with local authorities, as well as transport operators. This year, Nissan will begin testing such a service in Yokohama’s Minato Mirai district with an autonomous vehicle based on the Nissan Serena minivan.
These tests will gradually increase the level of autonomous driving while gauging consumer acceptance. The aim is to provide mobility services without drivers, thanks to Level 4 autonomous vehicles (SAE). In 2025 and 2026, Nissan also plans to hold a service demonstration in the Yokohama area, including Minato Mirai, Sakuragi-cho and Kannai, with a total of 20 vehicles (with driver).
L’Nissan’s goal until 2027 should start offering services in three or four municipalities, including rural areas, with several dozen autonomous vehicles.
Negotiations are underway with several municipalities regarding the introduction of such services on their territory.
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Source: Auto Plus
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