At the beginning of this summer 2023, on the occasion of the presentation of the new Fiat 600, the Italian manufacturer announced the desire remove the gray colors of the case from their catalog, preferring colors inspired by them “Italian sea, sun, earth and sky”…

For the occasion, Fiat boss Olivier Francois sat in a new gray Fiat 600, which was dipped in a bath of orange paint. With the shades of gray gone, the Turin brand now launches new body colorswhich will be available from October 2023.

Fiat 500: two new colors in the catalog

This new offer will start from Fiat 500 electricupon arrival two new shades in the catalog: inspired by the Italian sun, the “Pastel Yellow” will bring more pleasure to the appearance of the new 500 by embodying “Creative energy that brings life and light” according to the conditions of the Italian manufacturer. The 100% electric Italian city car won’t go unnoticed on city streets where duller colored cars are the norm.

The second new color to join the Fiat 500 catalog is named “Rainbow Light Blue”, a more sophisticated and elegant shade inspired by the Italian sky, which will reinforce the high-end positioning of the model. This painting benefits from a dyeing process to enhance the transparency and lightness of the colors, with an iridescent effect that will change depending on perspective and lighting conditions.

According to Fiat, this effect is made possible by the physical phenomena of reflection, refraction and interference of light waves, which offer the perception of different colors, like the sky reflecting on the sea.

Fiat: 30 different color shades

Two new body colors “Pastel Yellow” and “Iridescent Light Blue” will enter the market from this monthOctober 2023. The new Fiat 500 is currently available in Rose Gold, Red, Black Onyx Black and Ice White.

This trend will continue throughout the Fiat range in Europe: there are no fewer of them today 30 shades of colors various including Gelato White, Sicilia Orange, Paprika Orange, Pasodoble Red, Epic Blue, Italia Blue, Venezia Blue, Rugiada Green, Foresta Green “, Rose Gold or even black “Cinema Black”. These colors have an evocative name inspired by the sumptuous landscapes of Italy and its incomparable “Dolce Vita”.

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