In 1992, the Glavinov family, madly in love with mountains and skiing, decided that it was time to make their dream a reality, and they were convinced that they would achieve it with a lot of hard work and perseverance. Without hesitation and without grandiose aspirations, the founders of DIELSPORT started something truly unexpected even for themselves. With two sewing machines bought second-hand, the company begins its onward and upward journey, which very quickly reaches incredible heights. The first 300 units of ski clothing aroused great interest among customers and imperceptibly DIELSPORT’s work begins to develop rapidly.

Behind the brand name is the fact that everyone should be unique, be themselves, and therefore the Bulgarian brand does not strive for mass, huge quantities and incredibly low prices. “Maybe it’s old-fashioned, but we like to do everything ourselves. We can adapt each model to the client’s needs,” shares co-founder Lachezar Glavinov.

1994 year

The company welcomes the new winter season with as many as 16 new models. After intensive research and research, a proprietary fabric was developed in the same year, on which very modern and contemporary prints of the original design were printed.

1996 year

The year is 1996, and the place is in the heart of the Rhodopes, where DIELSPORT opens its own factory and continues to produce unique clothing to this day. Like any new beginning, this adventure is full of ups and downs, but it also brings with it something wonderful.

DIELSPORT ON THE OLYMPIC STAGE

1998 year

DielSport begins a partnership with the Bulgarian Olympic Committee (BOC), which lasts for many years and brings many successes not only to the DIELSPORT company, but also to the Olympians who bet on their comfort in the skilled hands of the staff of the Rhodope Factory. Starting with Olympic biathlon champion Kateryna Dafovska, who climbed the ladder of success in DIELSPORT clothing, word of mouth about the high quality of the clothing and the irreplaceable comfort it provides has reached many other Olympic athletes. In the following years, more than 25 Bulgarian medalists, including such famous people as Maria Grozdeva, Milen Dobrev, Yevgenia Radanova and others, proudly kiss their medals, grateful not only for the work done, but also for the choice of clothing they made. All this is thanks to the high-quality materials used for the production of sports suits, as well as constant communication between the athletes and the management of DIELSPORT. Thanks to the relationship established between them, the champions get the clothes they want, and it is made specifically according to their measurements and recommendations. Last but not least, the teams of the Bulgarian brand are also appreciated by journalists who cover the events of the Winter and Summer Olympic Games (2000 – XXVII Summer Olympic Games in Sydney and 2002 – Winter Olympic Games in Salt Lake City), who support this clothing stands out for its vision and functionality against the background of all other countries.

Photo source: DielSport

DIELSPORT sets foot in Antarctica

2003 year

DielSport is proud to participate in the work of the Bulgarian Antarctic Institute, contributing to the provision of professional cold clothing for all Antarctic expeditions. Developed with special technology that allows to achieve maximum comfort and durability in the harsh climatic conditions of Antarctica, layered clothing is not only practical, but also very impressive in its vision. All the participants of the expedition, who practically convinced themselves of the high quality of waterproof pants, outerwear made of breathable material, down jackets, windbreakers, etc. prepared for them, they gratefully turn to DIELSPORT.

It is no coincidence that the logo of the brand depicts the silhouette of a drop – this is what gives the feeling of the superiority of personal comfort over the extreme cold that the Antarctic winter gives. According to the famous Bulgarian scientist Hristo Pimpirev, many Bulgarian polar explorers were forced to spend the night in ice caves, where it is extremely important to rely not only on their own skills and qualities, but also on clothing. All those who set foot on the frozen land of Antarctica face such challenges, and it is for these people that DIELSPORT stands steadfastly, with great hope and inspiration to conquer new heights.

More from the Olympic scene

2004 and 2006

At the Summer Olympic Games in Athens alone, more than 200 athletes, coaches and officials were equipped with clothing and accessories from DIELSPORT.

In 2006, during the Winter Olympics in Turin, DIELSPORT was at its peak. The Bulgarian Olympic Committee liked the clothes so much that it was decided that the delegation would parade at the opening in DIELSPORT tracksuits instead of the official ones, as was traditional until then.

The power to grow and conquer new heights

2010 – 2018 years

Among all the new initiatives of the brand, the 24-hour work at the factory is growing and exceeding all limits. The company implements many innovative systems to produce new models, such as state-of-the-art sublimation printing technology, for example, to meet the needs of amateur climbers. It turns out that it is not for nothing that the company is included in the TOP-10 most modern production bases equipped for sports ski equipment in the world.

2010 marks the launch of DIEL®Sport CUP custom team uniforms, aimed at developing premium professional winter clothing for winter sports teams, ski clubs and schools, rescue teams and outdoor personnel.

In 2018, DIELSPORT introduced state-of-the-art sublimation printing technology, offering unlimited opportunities to create fully personalized designs in a variety of styles for a unique look, with high-resolution graphics and interwoven team and sponsor logos in the design.

However, to take a closer look at what exactly makes DIELSPORT clothing so special, we need to delve into the details. The four-layer system, consisting of the base, inner, middle and outer layers, provides maximum comfort and unsurpassed freedom to everyone who touches Bulgarian ski clothing. The idea of ​​the base layer is to supplement the body’s natural mechanisms for heating and cooling, while the inner layer protects the skin from moisture and facilitates its evaporation. On the other hand, there is protection in the middle that serves to preserve body heat in extremely cold temperatures. Equally important is the outer layer, which is the boundary between “inside” and “outside” and protects against all weather conditions.

Photo source: DielSport

Antarctic capsule – how to protect yourself even in Antarctica

2022 year

In 2022, the Antarctic capsule was born. This is a new collection inspired by the needs of scientists from the Bulgarian Antarctic Expedition, who spend months every year in the south of Livingstone Island studying climate change and human impact on polar ice.

It seems that behind DIELSPORT are not only people who are looking for a way to grow “up and up”, but also those who love the mountain and do their best to give this sincere and true love to others. And if you are still not convinced that the basis of any great business lies enormous work and inspiration, you can always turn to DIELSPORT and find the answer yourself.