Personalized product and content recommendations for quick updates, with buying guides, new releases, offers, seller promotions and exclusive offers. Skrutz it is moving into a new personalized e-commerce era and offers more than just browsing. With a new personalized feed that is structured according to the desires and needs of each user and can be used by each of us on the Skroutz home page, the innovative platform successfully provides the consumer with a complete shopping experience.

Shopping, information, entertainment

The personalized channel is constantly updated with a variety of content and presents products and trends based on the needs of each individual user. Personalized recommendations include products and content to keep users up to date with new releases, offers and exclusives. Skruz Plus Offers. With content ranging from entertaining videos to informative articles for every consumer’s needs, Skroutz is not only a marketplace, but also an infotainment platform to keep the most demanding user company during the relaxing moments of the day. .

At a time when every consumer’s needs are different, interests change, and time is limited and difficult to find in the hectic pace of daily life, finding the perfect product to suit your personal needs can seem difficult and time consuming. . SkrutzThe marketplace that millions of users trust with their online purchases has taken the next big step and offers consumers what they need for every purchase: insights and offers tailored to their size in a new personalized feed.

Skroutz transforms the classic shopping experience into an online experience, offering content for each of us to make us love new things, giving us more options to satisfy the habits and interests we already have, keeping us company in moments of relaxation, but also making us part of a large group that shares tips and experiences on products.

E-commerce is evolving and reshaping to provide consumers with the best possible experience without forgetting the best experience. Now the consumer is not satisfied with the search for a product, but is looking for content and recommendations based on their interests. According to a recent BCG study, 40% of consumers spend or are willing to pay more if their shopping experience is highly personalized. A typical example is that the largest marketplace in Greece, Skroutz, has seen a tenfold increase in turnover from its homepage with a new personalized feed, introducing variable personalized content and exclusive offers into the online shopping equation that cater to everyone’s needs. user.

Skroutz is every consumer’s closest friend, a friend who knows how to inspire them to buy in a safe and friendly environment, always with their own unique needs in mind. It should be noted that the personalized channel that each user enjoys will not cease to be updated with both different types of content and user-to-user direct content creation, making Skroutz the largest shopping information sharing community in Greece.