
You will see that brands from Asia have changed their tone and are offering a strong argument in their catalog to compete with European manufacturers. Models that mostly rely on Premium rendering. Are these new brands interesting and can they compete with European manufacturers?
A strategy focused on electricity
The vast majority of Asian models who will hit the European market in the coming weeks will be electric. The method of fulfilling the environmental requirements of the European Commission. First of all, it is a way to find a place in a competitive market, but it is still very expensive. So, most manufacturers the offer of electric motors is presented. The latter offer quite decent autonomy. First of all, Asian manufacturers rely heavily on premium rendering of their cars. A way to calm and attract customers with these new brands. And all this at a price lower than that of European manufacturers.
BYD, 3 models by the end of the year
Chinese manufacturer Build your dream hopes to attract the attention of visitors with its three new models, the ATTO 3 SUV, Tang and Han sports sedan.
BYD ATTO 3 specification:
Dimensions L/W/H (in meters): 4.45/1.87/1.61
Wheel base (in meters): 2.72
Maximum speed: 160 km/h
0-100 km/h: 7.3 s
Battery capacity: 150 kW
Battery capacity: 60.4 kWh
Recharge time (30% to 80%): 29 min
Autonomy: 420 km according to WLTP standards
Price: from €44,000*
*Assessment by AutoPlus.fr
BYD Tang Specification:
Dimensions L/W/H (in meters): 4.87/1.95/1.72
Wheel base (in meters): 2.82
Maximum speed: 180 km/h
0-100 km/h: 4.6 s
Battery capacity: 380 kW
Battery capacity: 86.4 kWh
Charging time (30% to 80%): 30 min
Autonomy: 400 km according to WLTP standards
Price: from €58,000*
*Assessment by AutoPlus.fr
BYD Han specification:
Dimensions L/W/H (in meters): 4.99/1.91/1.49
Wheelbase (in meters): 2.92
Maximum speed: 180 km/h
From 0 to 100 km/h: 3.9 seconds
Battery capacity: 380 kW
Battery capacity: 85.4 kWh
Charging time (30% to 80%): 30 min
Autonomy: 520 km according to WLTP standards
Price: from 72,000*
*Assessment by AutoPlus.fr
Great Wall Motor presents its two brands Ora and Wey
Automotive giant Great Wall Motor is presenting two of its brands during the FIFA World Cup. First of all, the Ora brand, which will offer the small Ora Cat model on the European market. Here we find a a small sedan with a length of 4.24 m, 100% electric with a retro look and a power of 171 hp. This model is designed to compete with the French stars of the market, in particular with Peugeot e-208 and Renault Zoe. And for this, the manufacturer could offer a the price is about 35,000 euros (ie less than €30,000 after deducting the environmental bonus). This car should arrive in France next February.
Another brand of the GWM group Wei. Premium models with the original name coffee are presented here. Thus, the brand will launch it in France Coffee 01. It SUV 4.88 m which shows quite a classic style. First of all, we find a very technological interior with these three digital screens. Again we find a very successful rendering and strongly appealed to Premium. And under the hood, Wey offers a unique Hybrid engine with a capacity of 476 hp with an electric range of 150 km according to WLTP standards. Wey should arrive in France in the coming months at competitive prices.
Ora Cat technical data sheet
Dimensions L/W/H (in meters): 4.23 / 1.82 / 1.60
Battery: 47.7 kWh
Power: 126 kW
Autonomy: 310 km (WLTP)
Charging time: –
Price: €36,000
Technical data Wey Coffee 01 PHEV
Dimensions L/W/H (in meters): 4.8 / 1.96 / 1.69
Battery: 39.6 kWh
Power: 350 kW
Autonomy: 150 km (all on electricity)
Charging time: –
Price: 50,000 euros
Dongfeng is targeting the Seres and its Seres 3
The giant Dongfeng Motor, which represents its Seres brand and its Seres 3 small SUV. 4.39 m long, has a Electric motor with a capacity of 163 hp. Here we find a rather classic, but quite well-equipped city SUV with the presence of automatic air conditioning, a 10.25” touch screen, cruise control / speed limiter. Complete product. There is enough space for passengers in the back, with the presence of a panoramic roof. Brand Seres also wants hit the market hard with the Peugeot e-2008 in sight. For this, the brand offers a the price is 36,990 euros for the Luxury version with a capacity of 163 hp. After deducting the bonus, we get a fairly well-equipped electric car that costs about 30,000 euros.
Technical passport Series 3
Dimensions L/W/H (in meters): 4.38 / 1.85 / 1.65
Battery: 53.7 kWh
Power: 120kW (163hp)
Autonomy: 329 km (WLTP)
Charging time: 8 hours on a 6.6 kWh outlet and 30 minutes on a fast charger
Price: 36,990 euros
Is Vinfast too ambitious?
Still little-known in Europe, the Vinfast brand is nevertheless very well-known ambitiousas it aims to compete with premium builders market like Tesla.
It should be known that the manufacturer already tried to break into the European market at the Paris Motor Show 2018. But then the Vietnamese brand was satisfied with the presentation of a sedan and an SUV with thermal engines. The water flowed under the bridges, and Winfast focused on that production of two electric cars. These are two SUVs. On the one hand Vinfast 8 with a length of 4.75 m and Vinfast 9 on the othermore substantial and larger with a length of 5.12 m, an SUV that can accommodate 7 people.
Two models that emphasize the neat finish of the premium class. For example, there are activated headlights and a full brand inscription on the back. First of all, inside we find a quite a cool atmosphere, equipped with technologies such as a beautiful central screen, a projection display or even autonomous driving level 2. So, a very complete level of processing. You should know that we are here on board Vinfast 8, which will enter the market in France before the end of the year with a starting price of 43,000 euros with two available all-wheel drive versions of 353 or 408 hp.
In terms of price, the VF8 is less expensive than its competitors, in particular Tesla Model Y sold for 65,000 euros. So we’re €20,000 cheaper, but we’ll also have to add the battery lease with unlimited mileage. In any case, we can see that Vinfast is very ambitious for its entry into the European market.
Technical passport Vinfast 8
Dimensions L/W/H (in meters): 4.75 / 1.93 / 1.68
Battery: 87.7 kWh
Power: 350 hp
Autonomy: 420 km (WLTP)
Charging time: 25 minutes on fast charging
Price: 43,000 euros
Technical passport Vinfast 9
Dimensions L/W/H (in meters): 5.18 / 2.25 / 1.70
Battery: 92-123 kWh
Power: 402 hp
Autonomy: 438 km (WLTP)
Charging time: 25 minutes on fast charging
Price: from €58,700
Mondial de l’Auto in Paris: all the information!
As for many years, in Paris Motor Show 2022 organized on the territory of the park Paris Expo Port de Versailles. The fair takes place in the village Flags 3-4-6.
Finally, not to miss any news from the show, the digital platform Paris Motor Show 2022 offers many news related to independent mobility tomorrow
You can find everything on the site programming show and keep everyone up to date experience for life in the living room
Social networks:
- Youtube
Show dates:
- October 18-23, 2022
Address:
- Paris Expo Porte de Versailles (1 Pl. de la Pte de Versailles, 75015 Paris)
- Pavilions 3-4-6
Source: Auto Plus

Robert is an experienced journalist who has been covering the automobile industry for over a decade. He has a deep understanding of the latest technologies and trends in the industry and is known for his thorough and in-depth reporting.