​Apple has asked suppliers not to produce more iPhone 14 phones after initial data showed that demand was not as high as the company expected, writes Bloomberg. Sources say that while demand for the iPhone 14 model was low, demand for the iPhone 14 Pro was high.
Sources cited by Bloomberg say that Apple abandoned a plan to increase production by 6% after public interest in the new iPhone 14 was not as high. It is also important that absolutely everything has become more expensive, and some customers have postponed the purchase of a new phone, having other priorities.
Apple estimates that they will ship 90 million iPhone 14 and 14 Pro in six months, the same as last year. The differences between the iPhone 13 and 14 in the standard models are small, but the iPhone 14 Pro has more news, but is also more expensive.
In the country, the iPhone 14 costs from 4,900 lei, and the iPhone 14 Pro from 6,350 lei. iPhone 14 Pro Max costs from 7,100 lei (in the version with 128 GB) and reaches 10,500 lei in the version with 1 TB of memory.
Apple sells about 200 million iPhones a year worldwide.
Source: Hot News RO
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