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USA: And Streaming Is Officially Surpassing “Traditional” TV

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USA: And Streaming Is Officially Surpassing “Traditional” TV

It has been written and said many times that streaming tv it has not only entered our lives in recent years, but has become one of the main sources of relaxation and entertainment in our free time – and as a result has dramatically increased the level of television production.

Now streaming TV is coming and officially “queen” in the US, as it surpasses both cable and open TV for the first time.

In the past, streaming overtook broadcast television in popularity, but now it surpasses open-air and cable television simultaneously for the first time Within a month.

But let’s talk about numbers: July in 34.8% of American TV viewers preferred streaming, while cable TV came in second in terms of viewership 34.4% and open television third with a percentage 21.6%.

And not only that, but peace in the USA he watched more TV than during the pandemic. The viewers grimaced approx. 190.9 billion minutes of content per week in July. His April 2020, the corresponding number was 169.9 billion min.

Traditional television saw again autumn in July this is due to the fact that most shows will be suspended for the summer, as well as sports content with the closure of the NBA and NHL.

As far as streaming is concerned, last month there were several good reasons for viewers to binge watch it. This is the 4th season “Stranger Things” in Netflix he was one of them, as he was cornered for ca. 18 billion minutes in July while “Virgin River” as well as “Umbrella Academy” per 11 billion minutes respectively.

“Bear” as well as “Only murders in the building” again, they achieved a total of 3 billion cents streaming for Hulu.

“List of terminals” and his new series “Boys” on the other hand, it was the reason people flocked to Amazon Prime per 8 billion cents.

According to NPR.

Author: newsroom

Source: Kathimerini

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